まちあるき

activity
2021.07.02

Campsite Guide -Myoko Sunshine Camp-
(Nakago-Ward, Joetsu City)

Focusing on camps that have become increasingly popular in recent years, we are doing our best to publicize the campsites that…

activity
2021.07.01

Great deals for Japanese culture day tour promotion now!
(Joetsu City, Niigata Prefecture)

Please join! 5,000yen OFF with the prefectural discount campaign, and a regional coupon worth 2,000 yen is included! “Local food,…

activity
2021.06.25

Campsite Guide -Oike Ikoi no mori Campsite-(Joetsu City, Kubiki-Ward)

A campsite surrounded by beautiful greenery and water!  This is a campsite in “Oike Ikoi no Mori” in Kubiki-Ward, Joetsu…

HIGHLIGHT
2021.06.23

Shozenji Dam: Hydrangeas are in full bloom
(Joetsu City, Niigata Prefecture)

The hydrangea flowers around the Shozenji Dam in Joetsu City, Niigata Prefecture, are now in full bloom. Photo: Wednesday, June 23rd,…

GIFT
2021.06.22

Forest bathing for popular sake!
Sake Lab “AYUMASAMUNE Cedar CASK” will be released on July 3rd.

At some liquor stores in Joetsu City, Niigata Prefecture, which is famous for sake, the original brand of sake “AYUMASAMUNE Cedar…

activity
2021.06.21

Campsite Guide-Hikarigahara Kogen Campsite-
(Itakura-Ward, Joetsu City)

Focusing on camps that have become increasingly popular in recent years, we are doing our best to publicize  the campsites that…

HIGHLIGHT
2021.06.17

Oshima-Ward Nigami: You can enjoy the best time to see the fireflies’ dance!
(Joetsu City, Niigata Prefecture)

Please see the famous firefly dancing lights! This is the best time of the year to see the fireflies around Nigami…

HIGHLIGHT
2021.06.17

[MOVIE] A flower garden that that dazzles near the Sea of Japan and Benten-iwa Rock! Daio Hydrangea Garden. Best time to see this weekend (Nou, Itoigawa City)

Hydrangea have begun to bloom at “Daio Hydrangea Garden” in Nou, Itoigawa City, Niigata Prefecture, and they are likely to be…

HIGHLIGHT
2021.06.16

Oshima-Ward Nigami Firefly Dance This year too! It will continue to be in full bloom for a while (Joetsu City, Niigata Prefecture)

Please see the famous firefly shower! Fireflies are in full bloom this year around Nigami Firefly Park, Oshima-Ward, Joetsu City,…

TOPIC
2021.06.15

Summer limited sake “Tengu no Kakushi Sake Suzukake” will be released on Wednesday, June 16th.
Selected ingredients are from the area formerly known as Myoko village。

The limited summer sake “Myoko Tengu no Kakushi Sake Suzukake” will be available from Wednesday, June 16th at two liquor stores…

EVENT
2021.06.14

The prefecture’s largest market “Meets Festival” will be held on June 19th and 20th!

160 stores in the prefecture come together to display handmade craft works! During the market “Meets Festival”, 160 stores from…

activity
2021.06.11

Enjoy the sunset and cuisine on the resort train “Setsugekka”!

Enjoy the spectacular view of twilight! “~Voyage au coucher du soleil~Twilight Travelogue” will be held on the resort train “Setsugekka”…

ツアー特集

Ella and Jimi,
take you on a city tour of
Joetsu, Myoko, Tokamachi and Sado!
We will introduce you
to the deep places that
you can’t find in guidebooks!

SPOT GUIDEスポット紹介

ARTICLE RANKING記事ランキング

【LIVE】 2024 Takada Joshi Park Cherry Blossom Viewing Live Camera (Joetsu City, Niigata Prefecture)

【LIVE】Cherry blossom viewing on a live camera!
Takada Castle Site Park

Sado trip! ① 75-minute cruise on a high-speed Jetfoil
“Sado Kisen” (Sado City, Niigata Prefecture)

[Ski Resort Information 2023-2024] TANGRAM SKI CIRCUS(Shinano-machi, Nagano Prefecture)/vol.21

<Niigata Ski Resort Guide 2022-2023>AKAKURA ONSEN SKI AREA(Myoko City)/vol.15

INSTAGRAMインスタグラム@yukiguni_journey

pagetop

PICKUP MOVIE観光おすすめ動画

YUKIGUNI AREA

THE EXCITING JOURNEY
JOETSU, MYOKO

Short summers and long winters. Region closed off due to snow, the winter culture that developed independently is still active and alive to this day.
For example the preserved food culture or the solid and tenacious characters of the people that live there. Come to "Yukiguni" - the snow country and experience Japan that you just cannot get in the cities.