まちあるき

GIFT
2020.03.10

New strawberry flavored sake!
(Takeda Shuzo in Ogata Ward, Joetsu City)

Perfect for spring, enjoy the sweet taste and feel mellow! A long-established sake brewery, Takeda Shuzo, founded in Ogata Ward,…

activity
2020.03.09

【MOVIE】 Joetsu & Myoko Ski Resort Introduction
“Kyukamura Myoko Runrun Ski Resort”

Here is a ski resort where you can enjoy the finest powder snow “JAPOW” from Myoko City, Niigata Prefecture, Japan….

EVENT
2020.03.05

Special exhibition for Hiramaru, Myoko “Sedge crafts”
at the Eshin-no-Sato Memorial Hall until March 29th.
(Itakura word, Joetsu-shi)

Folk crafts the world can be proud of.   Master craftsmanship! An exhibition introducing sedge crafts made in the Hiramaru district…

EVENT
2020.03.04

Nostalgic Scenery
Collages depicting everyday life during Japan’s Showa period (1926-1989)
(Kokufu 1-chome, Joetsu City)

Gaze calmly at the pictures … An exhibition of collages depicting everyday life in Joetsu in the 1940s and 50s…

EVENT
2020.02.27

【MOVIE】One of Japan’s three biggest night cherry blossoms!
The best view of Joetsu Sakura of Takada (Joetsu City, Niigata Prefecture)

Here is an amazing view regarded as one of the three greatest night cherry blossoms views in Japan! Joetsu city,…

EVENT
2020.02.26

【Discontinued】300 dolls! “Hina Festival” March 1 in Nakamachi, Joetsu City

* Cancellation was announced on the 26th to prevent transmission of the new coronavirus. A joint “Hina Festival” by Yasune…

EVENT
2020.02.25

【Discontinued】Family-friendly event!
Let’s enjoy a winter event at Hikarigahara Kogen for both parents and children!

Let’s go to a winter wonderland on an off-road vehicle (CAT) running on snow! A CAT tour for both parents…

activity
2020.02.20

【MOVIE】 Joetsu & Myoko Ski Resort Introduction
“Ikenotaira Onsen Ski Resort”

Here is a ski resort where you can enjoy the finest powder snow “JAPOW” from Myoko City, Niigata Prefecture, Japan….

activity
2020.02.19

【MOVIE】 Joetsu & Myoko Ski Resort Introduction
“Myoko Suginohara Ski Resort”

Myoko Suginohara Ski Resort is recommended for beginners and families. Access is good, it is only 10 minutes drive from…

GIFT
2020.02.17

Perfect for cherry-blossom viewing!
Iwanohara Wine, Refreshing & Sweet rosé.
Now on Sale in Limited Quantity

Speciality rosé wine for spring! From the well-established winery “Iwanohara Vineyard” located in Joetsu City, Niigata Prefecture, a wine for spring….

activity
2020.02.16

【MOVIE】Asia’s first!
Snowshoeing World Championships in Myoko

Top athletes gathered at Myoko! The world championship of snowshoeing was held on February 16 (Sunday) at Ikenotaira Sports Plaza…

activity
2020.02.15

【MOVIE】 Joetsu & Myoko Ski Resort Introduction “Akakuraonsen Ski Resort”

Here is a ski resort where you can enjoy the finest powder snow “JAPOW” from Myoko City, Niigata Prefecture, Japan….

ツアー特集

Ella and Jimi,
take you on a city tour of
Joetsu, Myoko, Tokamachi and Sado!
We will introduce you
to the deep places that
you can’t find in guidebooks!

SPOT GUIDEスポット紹介

ARTICLE RANKING記事ランキング

【LIVE】 2024 Takada Joshi Park Cherry Blossom Viewing Live Camera (Joetsu City, Niigata Prefecture)

【LIVE】Cherry blossom viewing on a live camera!
Takada Castle Site Park

[Ski area information 2023-2024] Myoko Suginohara Ski Resort (Myoko City, Niigata Prefecture)/vol.11

[Ski Resort Information 2023-2024] TANGRAM SKI CIRCUS(Shinano-machi, Nagano Prefecture)/vol.21

Perfect for your Instagram Feed!!
Kiyotsu Gorge Tunnel(Tokamachi City)

INSTAGRAMインスタグラム@yukiguni_journey

pagetop

PICKUP MOVIE観光おすすめ動画

YUKIGUNI AREA

THE EXCITING JOURNEY
JOETSU, MYOKO

Short summers and long winters. Region closed off due to snow, the winter culture that developed independently is still active and alive to this day.
For example the preserved food culture or the solid and tenacious characters of the people that live there. Come to "Yukiguni" - the snow country and experience Japan that you just cannot get in the cities.