まちあるき

GIFT
2020.08.15

Designed by manga artist Tomoko Suzuki!
Koyaike Hutte’s “Tenugui(Japanese hand towels)” are on sale!

You can buy them onl…

HIGHLIGHT
2020.08.14

A Japanese Summer tradition Umeboshi (Salt pickled plums) making

A traditional way to…

activity
2020.08.13

You can enjoy picking blueberries at the foot of Mt. Myoko!
(Nakago Ward, Joetsu City)

Sweet and sour summe…

HIGHLIGHT
2020.08.12

#Joetsu Myoko Aerial Walk~Sasagamine Plateau / Otagiri Valley~

Please enjoy the vie…

GIFT
2020.08.11

Takada Castle and Kasugayama Castle Special Edition “Gojoin(castle signature)” Limited sale on August 16th!

It is sold only for …

GIFT
2020.08.08

“Shokudo New Misa” Popular ramen sold online!
(Nakago Ward, Joetsu City)

You can now enjoy th…

HIGHLIGHT
2020.08.07

Introducing four sea turtles
Joetsu Aquarium Umigatari

You can take photos …

HIGHLIGHT
2020.08.06

# Joetsu Myoko Aerial Walk
~Iwanohara Vineyard & Bogaike~

Please enjoy the vie…

HIGHLIGHT
2020.08.05

#Joetsu Myoko Aerial Walk ~Naena Falls & Hikarigahara Kogen~

Enjoy the pictures f…

HIGHLIGHT
2020.08.04

“Double headed lotus” is in bloom!
Takada Castle Site Park

The flower that brin…

GOURMET
2020.08.03

“Kachidoki-meshi”
Legendary dishes eaten by Kenshin Uesugi have been revived!

Enjoy a feast of the…

HIGHLIGHT
2020.08.02

For the first time in 2 years!
“Double headed lotus” that brings happiness
Takada Castle Site Park(Joetsu City)

Flowers that make co…

ツアー特集

Ella and Jimi,
take you on a city tour of
Joetsu, Myoko, Tokamachi and Sado!
We will introduce you
to the deep places that
you can’t find in guidebooks!

SPOT GUIDEスポット紹介

ARTICLE RANKING記事ランキング

<Ski Resort Guide 2025-2026>The Cupid of Romance Snow Resort (Kijimadaira Village, Nagano Prefecture)/vol.10

<Ski Resort Guide 2025-2026> Nozawa Onsen Ski Resort (Nozawa Onsen Village, Nagano Prefecture)/vol.9

Ski resort where you can enjoy skiing with your dog「Kurohime Kogen Snow Park」(Shinano Town, Nagano Prefecture)

<Ski Resort Information 2025-2026> Akakura Kanko Resort Ski Area (Myoko City, Niigata Prefecture)/vol.6

“Myoko Kogen Liner” service that connects Joetsu Myoko Station and the ski resort of Myoko Kogen

INSTAGRAMインスタグラム@yukiguni_journey

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PICKUP MOVIE観光おすすめ動画

YUKIGUNI AREA

THE EXCITING JOURNEY
JOETSU, MYOKO

Short summers and long winters. Region closed off due to snow, the winter culture that developed independently is still active and alive to this day.
For example the preserved food culture or the solid and tenacious characters of the people that live there. Come to "Yukiguni" - the snow country and experience Japan that you just cannot get in the cities.