まちあるき

EVENT
2025.03.25

Takada Night Cherry Blossom Souvenir Market” will be held again this year in conjunction with the cherry blossom viewing event! (Joetsu City, Niigata Prefecture)

In conjunction with …

GIFT
2025.03.13

Cherry Blossom Festival design frame stamps on sale from Friday, March 14 (Joetsu City, Niigata Prefecture)

The Takada Joshi Koe…

TOPIC
2025.02.19

The “Corridor of Lights” to illuminate the silver world will be held in Miwa and Maki. Fireworks will be launched as well! (Joetsu City, Niigata Prefecture)

On Saturday, March 1…

activity
2025.02.13

Ski resort where you can enjoy skiing with your dog「Kurohime Kogen Snow Park」(Shinano Town, Nagano Prefecture)

The slopes, cafes, a…

STAY
2025.02.13

You can stay at Art! Homestay using vacant houses opens in Otemachi, Joetsu City (Joetsu City, Niigata Prefecture)

A must-see for fans!…

EVENT
2025.02.10

About 300 fantastic bamboo lanterns at Shozenji Workshop「Take Akari」Sunday, 16th (Joetsu City, Niigata Prefecture)

The 5th Shozenji Stu…

EVENT
2025.02.05

Dinosaurs running in the snowfield! Tyrannosaurus Race Participants wanted! (Tokamachi City, Niigata Prefecture)

The 4th Tyrannosauru…

EVENT
2025.02.03

Exhibition of hina dolls from the early to late Showa period (Itakura-ward, Joetsu City, Niigata Prefecture)

An exhibition of hin…

HIGHLIGHT
2025.01.31

The 100th Kenshin-ko Festival Actor Ken Matsudaira plays the role of Lord Kenshin!

Actor Ken Matsudaira…

HIGHLIGHT
2025.01.24

Full of charm! Umigatari “lumpfishes” Special Exhibition (Joetsu City, Niigata Prefecture)

A special exhibition…

activity
2025.01.24

Photo studio in Joetsu City launches inbound photography service(Joetsu City and Myoko City, Niigata Prefecture)

Wearing authentic ar…

EVENT
2025.01.22

The “Corridor of Lights,” a festival of 100,000 candles, will be held for two days on February 15 and 22!

The “Corridor of Lig…

ツアー特集

Ella and Jimi,
take you on a city tour of
Joetsu, Myoko, Tokamachi and Sado!
We will introduce you
to the deep places that
you can’t find in guidebooks!

SPOT GUIDEスポット紹介

ARTICLE RANKING記事ランキング

Ski resort where you can enjoy skiing with your dog「Kurohime Kogen Snow Park」(Shinano Town, Nagano Prefecture)

Nozawa Onsen Ski Resort (Nozawa Onsen Village, Nagano Prefecture) / vol.7

Campsite Guide – Kiyotsukawa Fresh Park(Imokawa Otsu, Tokamachi City)-

[Ski Resort Information 2023-2024] TANGRAM SKI CIRCUS(Shinano-machi, Nagano Prefecture)/vol.21

Campsite Guide ~Echigo-Tsumari Seidayama Campsite (Seidayama, Tokamachi City)

INSTAGRAMインスタグラム@yukiguni_journey

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YUKIGUNI AREA

THE EXCITING JOURNEY
JOETSU, MYOKO

Short summers and long winters. Region closed off due to snow, the winter culture that developed independently is still active and alive to this day.
For example the preserved food culture or the solid and tenacious characters of the people that live there. Come to "Yukiguni" - the snow country and experience Japan that you just cannot get in the cities.