2022.03.11
Hosted by a snowboarder who appeared on the TV show Terrace House“BREW GARDEN2022” Saturday, 12th! (Myoko City, Niigata Prefecture)
2022.03.07
A new specialty of Naoetsu! Okuramai” filled with history and enthusiasm completed (Joetsu City, Niigata Prefecture)
2022.03.02
If you are interested in mountaineering or snowshoeing, this is a must! Beginner’s workshop
2022.03.01
The “Corridor of Lights”: Enchanted by 100,000 snow lights! (Joetsu City, Niigata Prefecture)
2022.02.28
Salmon fry release event to be held March 19-21! Call for participants (Joetsu City, Niigata Prefecture)
2022.02.21
Limited quantities available! Iwanohara Wine”Sukkiri Amakuchi rosé”(Joetsu City, Niigata Prefecture)
2022.02.21
Online Shop”Yukiguni Shoten”We’ve started direct delivery of seasonal fruits!
2022.02.17
Snow Light in the Mountain Village! Candlelight “Corridor of Light” Saturday, February 26
2022.02.16
Enjoy an early spring! Hina dolls” on display at various places in the snow country (Joetsu City, Niigata Prefecture)
2022.02.15
Online store “Yukiguni Shoten”Three of the most popular products!
2022.02.15
The Birth of the “Myoko Renzan” Brand Ski Board! (Myoko City, Niigata Prefecture)
2022.02.14
Myoko One Cup Festival in SUGINOSAWA 19th (Sat) at Myoko Suginohara Ski Resort! (Myoko City, Niigata Prefecture)
Ella and Jimi,
take you on a city tour of
Joetsu, Myoko, Tokamachi and Sado!
We will introduce you
to the deep places that
you can’t find in guidebooks!
SPOT GUIDEスポット紹介
ARTICLE RANKING記事ランキング
＜Ski Resort Guide 2025-2026＞The Cupid of Romance Snow Resort (Kijimadaira Village, Nagano Prefecture)/vol.10
＜Ski Resort Guide 2025-2026＞ Nozawa Onsen Ski Resort (Nozawa Onsen Village, Nagano Prefecture)/vol.9
Ski resort where you can enjoy skiing with your dog「Kurohime Kogen Snow Park」(Shinano Town, Nagano Prefecture)
“Myoko Kogen Liner” service that connects Joetsu Myoko Station and the ski resort of Myoko Kogen
＜Ski Resort Information 2025-2026＞ Akakura Kanko Resort Ski Area (Myoko City, Niigata Prefecture)/vol.6
INSTAGRAMインスタグラム@yukiguni_journey
PICKUP MOVIE観光おすすめ動画
THE EXCITING JOURNEY
JOETSU, MYOKO
Short summers and long winters. Region closed off due to snow, the winter culture that developed independently is still active and alive to this day.
For example the preserved food culture or the solid and tenacious characters of the people that live there. Come to "Yukiguni" - the snow country and experience Japan that you just cannot get in the cities.
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