TODAY'S WEATHER

くもりのち雨

high8℃

[P.O.P]90%

YUKIGUNI AREA

THE EXCITING JOURNEY
JOETSU, MYOKO

Short summers and long winters. Region closed off due to snow, the winter culture that developed independently is still active and alive to this day.
For example the preserved food culture or the solid and tenacious characters of the people that live there. Come to "Yukiguni" - the snow country and experience Japan that you just cannot get in the cities.

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PICKUP MOVIE観光おすすめ動画

TOPICSトピックス

EVENT

300 dolls! “Hina Festival” March 1 in Nakamachi, Joetsu City

A joint “Hina Festival” by Yasune and Oto in Nakamachi, Joetsu City, Niigata Prefecture will be held on March 1…

EVENT

Let’s enjoy winter Hikarigahara Kogen with parents and children!

Let’s go to the silver world on a car (CAT) running on snow! A cat tour for parents and children…

activity

【MOVIE】 Joetsu & Myoko Ski Resort Introduction
“Ikenotaira Onsen Ski Resort”

Ikenotaira Onsen is a ski resort where you can enjoy the finest powder snow “JAPOW” in Myoko City, Niigata Prefecture,…

activity

【MOVIE】 Joetsu & Myoko Ski Resort Introduction
“Myoko Suginohara Ski Resort”

Myoko Suginohara Ski Resort is recommended for beginners and families. Access is good, it is only 10 minutes drive from…

GIFT

Perfect for cherry-blossom viewing!
Iwanohara Wine, Refreshing & Sweet rosé.
Now on Sale in Limited Quantity

Speciality rosé wine for spring! From the well-established winery “Iwanohara Vineyard” located in Joetsu City, Niigata Prefecture, a wine for spring….

activity

【MOVIE】Asia’s first!
Snowshoeing World Championships in Myoko

Top athletes gathered at Myoko! The world championship of snowshoeing was held on February 16 (Sunday) at Ikenotaira Sports Plaza…

EVENT

Glowing on the snow field!
100,000 candle-lights “Corridor of Lights”
February 22nd (Sat)

It will be a heartwarming moment. One of the most important events to introduce the winter charm of Joetsu City,…

EVENT

Snowshoeing World Championship!
Streaming Live, and to be repeated, on YUKIGUNI JOURNEY from Feb 16th

The first world championship in Asia!  Top athletes are coming to Myoko. The world championship will be held on February…

EVENT

A huge snow statue! “Iiyama Snow Festival” held on the 8th and 9th

The event “Iiyama Snow Festival”, which represents the winter of Nagano Prefecture’s leading snowfall area “Iiyama City”, will be held…

activity

[MOVIE] Joetsu & Myoko Ski Resort Introduction
“Seki Onsen Ski Resort”

Seki Onsen is a ski resort where you can enjoy the finest powder snow “JAPOW” from Myoko City, Niigata Prefecture,…

GOURMET

February only!
Come on! Big eaters!
– Honcho Gachimori Festival –

Nine restaurants around the Honcho shopping street in Takada have menus for dishes more than three times the normal size….

GIFT

[Special dish of the month] Best match “Ajimoromi” for rice!

Pick up the specialties of the Joetsu area recommended by the editorial department!This month we will introduce “Ajimoromi,” a rice…

ARTICLE RANKING記事ランキング

300 dolls! “Hina Festival” March 1 in Nakamachi, Joetsu City

Let’s enjoy winter Hikarigahara Kogen with parents and children!

【MOVIE】 Joetsu & Myoko Ski Resort Introduction
“Ikenotaira Onsen Ski Resort”

【MOVIE】 Joetsu & Myoko Ski Resort Introduction
“Myoko Suginohara Ski Resort”

Perfect for cherry-blossom viewing!
Iwanohara Wine, Refreshing & Sweet rosé.
Now on Sale in Limited Quantity

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