まちあるき

GIFT
2024.09.10

Chocolate specialty store “QUON Chocolate” opens in Nakamachi, Joetsu City on Saturday, September 14 (Joetsu City, Niigata Prefecture)

On Saturday, Septemb…

EVENT
2024.09.10

Kubiki Cycling Digital Stamp Rally,” a tour of the scenery and winds of Itoigawa and Joetsu, will be held until November 17!

The “Kubiki Cycling …

HISTORY
2024.09.09

Kubikino Rail Park will open to the public on Sunday, September 15! (Joetsu City, Niigata Prefecture)

The steam locomotive…

EVENT
2024.09.06

Introducing two works of “Umimachi Art” to enjoy with the setting sun! (Joetsu City, Niigata Prefecture)

「Naetsu Umimachi Art…

EVENT
2024.09.05

46 restaurants in Naoetsu & Takada area will participate in “Joetsu Bar Street” on Friday, September 13 and Friday, September 20 (Joetsu City, Niigata Prefecture)

Joetsu Bar Street, a…

EVENT
2024.09.05

Sado Island Galaxy Art Festival 2024,” contemporary art to experience the culture and history of Sado Island, until November 10 (Sun.)

The Sado Island Gala…

HIGHLIGHT
2024.09.05

Joetsu Myoko Gourmet and German Beer Fest to be held from September 6 (Fri.)(Joetsu City, Niigata Prefecture)

This year, two event…

EVENT
2024.09.05

Japan’s Top Jumpers Gathered! Myoko Summer Jump Tournament (Myoko City, Niigata Prefecture)

The 24th Myoko Summe…

activity
2024.08.30

Bouldering experience facility “Climbing gym J-Plus” opens on Sunday, 30th! (Joetsu City, Niigata Prefecture)

A facility where vis…

HIGHLIGHT
2024.08.02

500,000 large flowers! Tsunan Sunflower Plaza, sunflowers at their best (Tsunan Town, Niigata Prefecture)

Tsunan Sunflower Pla…

activity
2024.07.19

APA Resort Joetsu Myoko opens a pool and sauna with a panoramic view!

The resort hotel “AP…

EVENT
2024.07.18

Enter a Mysterious World through the Illusion of the Eye! Trick Art Exhibition at Joetsu Science Museum (Joetsu City, Niigata Prefecture)

A special exhibition…

ツアー特集

Ella and Jimi,
take you on a city tour of
Joetsu, Myoko, Tokamachi and Sado!
We will introduce you
to the deep places that
you can’t find in guidebooks!

SPOT GUIDEスポット紹介

ARTICLE RANKING記事ランキング

Ski resort where you can enjoy skiing with your dog「Kurohime Kogen Snow Park」(Shinano Town, Nagano Prefecture)

Nozawa Onsen Ski Resort (Nozawa Onsen Village, Nagano Prefecture) / vol.7

Campsite Guide – Kiyotsukawa Fresh Park(Imokawa Otsu, Tokamachi City)-

[Ski Resort Information 2023-2024] TANGRAM SKI CIRCUS(Shinano-machi, Nagano Prefecture)/vol.21

Campsite Guide ~Echigo-Tsumari Seidayama Campsite (Seidayama, Tokamachi City)

INSTAGRAMインスタグラム@yukiguni_journey

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PICKUP MOVIE観光おすすめ動画

YUKIGUNI AREA

THE EXCITING JOURNEY
JOETSU, MYOKO

Short summers and long winters. Region closed off due to snow, the winter culture that developed independently is still active and alive to this day.
For example the preserved food culture or the solid and tenacious characters of the people that live there. Come to "Yukiguni" - the snow country and experience Japan that you just cannot get in the cities.