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2025.01.22

The “Corridor of Lights,” a festival of 100,000 candles, will be held for two days on February 15 and 22!

The “Corridor of Lights,” a winter tradition in Joetsu City, Niigata Prefecture, will be held again this year in seven…

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2025.01.15

Promoting Joetsu’s sole food! “Suruten Festival” will be held for the first time on Saturday, 25th at the Honmachi shopping street (Joetsu City, Niigata Prefecture).

Do you know “suruten,” a local cuisine of the Joetsu area? Dried surume (dried squid) or salted surume that has…

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2025.01.14

1000 people lined up for “chinkoro”! Setsuki Ichi, a winter festival (Tokamachi City, Niigata Prefecture)

The Setsuki Market, a winter tradition in Tokamachi City, Niigata Prefecture, was held on Sunday, January 12 in the parking…

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2024.09.10

Chocolate specialty store “QUON Chocolate” opens in Nakamachi, Joetsu City on Saturday, September 14 (Joetsu City, Niigata Prefecture)

On Saturday, September 14, “QUON Chocolate & DEMI-SEC Niigata Joetsu Store,” a store specializing in chocolate and baked goods, will…

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2024.09.09

Kubikino Rail Park will open to the public on Sunday, September 15! (Joetsu City, Niigata Prefecture)

The steam locomotive “Coppel” is now available! Kubikino Rail Park, located in Kubiki Ward, Joetsu City, Niigata Prefecture, will hold…

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2024.09.06

Introducing two works of “Umimachi Art” to enjoy with the setting sun! (Joetsu City, Niigata Prefecture)

「Naetsu Umimachi Art」 is an event held in Joetsu City, Niigata Prefecture, to decorate the town with artworks. Among the…

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2024.09.05

Joetsu Myoko Gourmet and German Beer Fest to be held from September 6 (Fri.)(Joetsu City, Niigata Prefecture)

This year, two events will be held simultaneously at the Kamabuta Ruins Park! The “Joetsu Myoko Gourmet Fest,” an event…

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2024.08.02

500,000 large flowers! Tsunan Sunflower Plaza, sunflowers at their best (Tsunan Town, Niigata Prefecture)

Tsunan Sunflower Plaza, a famous place in Tsunan Town, Niigata Prefecture, where about 500,000 sunflowers are in full bloom in…

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2024.07.19

APA Resort Joetsu Myoko opens a pool and sauna with a panoramic view！

The resort hotel “APA Resort Joetsu Myoko” in Okemi, Myoko City, Niigata Prefecture, has a new “infinity pool” overlooking the…

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2024.07.18

Enter a Mysterious World through the Illusion of the Eye! Trick Art Exhibition at Joetsu Science Museum (Joetsu City, Niigata Prefecture)

A special exhibition of trick art using optical illusions, very popular among children, opened at the Joetsu Science Museum in…

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2024.07.03

Enjoy summer’s perfect wine! Joetsu Wine Festival” will be held on Saturday, July 6 (Joetsu City, Niigata Prefecture)

This year, the event will be held twice, in summer and fall! Advance tickets are now on sale! Joetsu Wine…

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2024.04.26

Sixty carp streamers fluttering in the sea breeze! (Nou, Itoigawa City, Niigata Prefecture)

Sixty Koinobori (carp streamers) have been raised again this year at Benten Iwa in Nou, Itoigawa City, Niigata Prefecture, and…