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2025.01.16

Grooms dancing in the snowy sky! Matsunoyama Onsen Traditional strange festival grandly (Tokamachi-city, Niigata-ken)

The “Mukonage Sumi-n…

2025.01.15

Promoting Joetsu’s sole food! “Suruten Festival” will be held for the first time on Saturday, 25th at the Honmachi shopping street (Joetsu City, Niigata Prefecture).

Do you know “suruten…

2025.01.14

1000 people lined up for “chinkoro”! Setsuki Ichi, a winter festival (Tokamachi City, Niigata Prefecture)

The Setsuki Market, …

2025.01.10

Koshogatsu lucky charm “Chinkoro” begins sales at confectionery store in Yoshikawa-Ward (Joetsu City, Niigata Prefecture)

Sales of “chinkoro,”…

2024.12.23

Key chains with penguin feathers! Available in limited quantities from Tuesday, March 24 (Umitari, Joetsu City Aquatic Museum Umigatari)

Umigatari, a municip…

2024.12.16

Myoko City Ski Resort Opens Ahead of Schedule, Blessed with Snow! (Myoko City, Niigata Prefecture)

Most ski resorts in …

2024.12.12

Ski resorts in Myoko City to open sequentially from December 13 (Fri.)! (Myoko City, Niigata Prefecture)

The ski season has f…

2024.12.04

Santa divers and dolphins! Umigatari Christmas 2024

A Christmas-only eve…

2024.11.13

First release in 8 years! Highest Wine “Zenbei” to go on sale next month on the 7th (Joetsu City, Niigata Prefecture)

Zenbei, the highest …

2024.10.04

One of a kind in the world! Making Akakura’s specialty “hydrangea wreath” Participants wanted!

An event to create o…

2024.10.03

Campsite Guide ~Del Mare~(Gochikokubunji, Joetsu City)

The outdoor season h…

2024.10.03

Revived for the first time in five years! 200 brands of sake from all over Japan “Echigo Yoshikawa Sake Festival” to be held on Sunday, October 6 (Joetsu City, Niigata Prefecture)

The 27th Echigo Yosh…